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type public-skillowner affaan-mcurator Thomas Cherickalrepo_stars 302998license MITstatus listed

brand-discovery

Run a structured, resumable multi-session brand identity interview across 8 modules (purpose, positioning, audience, personality, voice, narrative, founder tension) using laddering, 5 Whys, and projective techniques, persisting answers to disk and producing a master brandbook (90_SYNTHESIS.md). Use when creating or repositioning a brand, briefing designers or writers, or making implicit founder...

Field Value
Owner affaan-m
Curator Thomas Cherickal
Source affaan-m/ECC
Repo stars 302,998
License MIT
Repo last push 2026-11-09